For this video I wrangled Tim (my drone guy) into going out with me to the Mall to get some outdoor footage of the decor, holiday shoppers and several shops including Victoria Secret, Bru Burger, H&M, and Forever 21. The opening and closing shot highlighted all 4 of the shops.
The Shops at Perry Crossing Tree Lighting Video
Every year the Shops at Perry Crossing has a festive tree lighting with events for the whole family.
They wanted me to take pictures and put together a 30 second video of the different activities and people having fun. It rained this year so they moved it inside but we still ended up with a great fun filled evening.
Mechanical Contractors Association of America
MCAA’s 2017 Great Futures Forum
This was the second time I've worked with MCAA. This was the first time they had such an emphasis on student interaction starting with a job fair. They wanted me to cover the event from a marketing editorial perspective for use in their publications and social media.
Forever 21 Shop Opening
This was similar to the opening for H&M just with less fanfare. The Shops at Perry Crossing wanted to show potential shop owners as well as the mall board the long line to get in to the store for the grand opening.
H&M Opening at The Shops at Perry Crossing
I was commissioned by The Shops at Perry Crossing to take pictures of the store opening of H&M. They arranged for a flash mob, a DJ and give aways to help draw people in.
The pictures will be used to draw new shop owners to the outdoor mall so they wanted me to show lots of people and how long the line was for the opening. They also use them to show the board on how the mall is drawing in people to the mall.